SOCIAL + DIGITAL
PERFORMANCE & CAPABILITY
This 360 social-first launch campaign for the capable lineup of Nissan trucks and SUVS, featuring mega influencer Brie Larson.
ONLINE VIDEO
INFLUENCER TIK TOK VIDEO & INSTAGRAM REEL
AMAZON HOMEPAGE TAKE OVER
INSTAGRAM STORY
INSTAGRAM GRID
NISSAN KICKS LAUNCH
360 digital-first Nissan Kicks launch campaign
NISSAN KICKS LAUNCH OLV
CUSTOM GIFS PACK FOR GIFY
MULTI-CHANNEL PRE-REVEAL ONLINE VIDEO
INSTAGRAM STORY + FEED POST
INSTAGRAM CUSTOM STICKER PACK
INSTAGRAM GRID DESIGN
NISSAN PATHFINDER LAUNCH
360 digital-first Nissan Pathfinder launch campaign
HERO ONLINE LAUNCH VIDEO
WAZE DIGITAL ACTIVATION COLLABORATION
INSTAGRAM STORIES
INFLUENCER COLLABORATION
NISSAN ARMADA LAUNCH
360 digital-first Nissan Armada launch campaign
ONLINE LAUNCH VIDEO
Instagram Stories and X ( Twitter ) posts
STAR WARS FILM PARTNERSHIP
Digital-first Star Wars partnership for the launch of “SOLO” A Star Wars Story movie.
HERO ONLINE VIDEO
INFLUENCER CAMPAIGN FOR STAR WARS DAY LAUNCH POST
FEATURING CHEWBACCA AND CHEWY THE DOG
SAVE OUR SOUNDS CAMPAIGN
This digital-first campaign for the North Carolina Wildlife Federation was designed to raise awareness about the damaging impact inshore trawling has on the coastal waters of North Carolina.
RIDE OF YOUR LIFE 2.0
After the success of our first Nissan Altima Ride of Your Life campaign, we came back with a digital-first follow up, which included additional digital activations to help bring the campaign to life beyond the traditional TV screen. This was one of Nissan’s first 360 campaigns in the early days of social media marketing to include hashtags to help connect digital audiences to the offline and online content.
ONLINE VIDEO
SOCIAL MEDIA DIGITAL SCAVENGER HUNT
The Altima Chase initiative, which is part of Nissan’s Ride of Your Life campaign invited consumers to track down a missing Altima car that was stolen by a fictitious mischievous fan known as the Mastermind. Nissan’s official Altima account tweeted and posted a video of the Mastermind stealing the vehicle on aMonday afternoon.
For three weeks, fans tried to solve clues on Nissan’s and Altima’s social channels by following the hashtag #AltimaChaseSweeps for a chance to win the car, as well as other brand-related gear and cash products.
Nissan was one of the top five brands ranked by the percentage of engagement from its social media followers, according to data compiled by SocialRank.
NISSAN ARMADA REVEAL
This digital first PR campaign was designed to tease the latest edition to the NISMO family before going to market. This film performed extremely well for Nissan’s corporate communications team on all social channels.
YOUTUBE VIDEO
TIK TOK POST
INSTAGRAM REEL
PROJECT RED THUMB
This digital-first campaign was a partnership between The Voice and Nissan using Adam Levine to help spread the word on the dangers of texting while driving.
NISSAN TITAN iHEART PARTNERSHIP
This digital-first campaign, called Blake’s All-Access Pass, featured country music influencers Blake Shelton, Bobby Bones and the Nissan Titan. This is one of a series of digital shorts created for the campaign, as we followed Blake around on a tour through his home town and during the filming of his world premiere music video “I’ll Name the Dogs.” With the help of Bobby Bones and the Nissan Titan, it was a huge digital launch for Blake’s new song.
