iHEART MEDIA BLAKE’S ALL-ACCESS PASS
When life hands you Blake Shelton, Bobby Bones, a partnership with iHeart Media, and a powerful new truck, you take them and run. We created an integrated 360 campaign around an exclusive behind-the-scenes experience, complete with a mobile radio studio. The campaign included branded long-form videos, sweepstakes, and yeah, a series of radio spots voiced by Blake.
ALL Y’ALL RECORDS
THE VOICE PARTNERSHIP
We got an email one weekend, announcing an all-agencies, all-hands challenge: Leverage our partnership with The Voice to remind people of the dangers of texting and driving. And make sure it includes a little red ring around your texting thumb. But you know, have some fun with it! So we said, “Don’t be a Thumbass!”